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Category: Customer Loyalty

06 May 2007

What is CRM?

CRM stands for Customer Relationship Management. It is a strategy used to learn more about customer’s needs and behaviors in order to develop stronger relationships with them. Good customer relationships are at the heart of business success. In an...
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02 May 2007

They all buy. Only some return time and again

80% of Sale come from 20% of Customers… Whether you call it a Fuzzy Logic or Vilfredo Pareto’s rule based on real-time statistical data. But, this is TRUE !!! Too many retailers focus on new Customers and, thus, pay...
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20 December 2006

Why Customer Relationship Management (CRM) ?

There was a time, when retailers / shop-owners knew all their customers personally. They knew their preferences, likes and dislikes. With this knowledge, retailers were able to respond quickly to each customer individually. They were able to build friendships interacting with their...
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17 September 2006

Giving Customers What They Want

Responding to demand requires placing a higher value on customers. Your customer’s needs should come before products, processes, or production. This idea is hardly new; many successful retail such as Wal-Mart have taken this approach for years.  With FusionRetail...
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16 September 2006

Nothing annoys your customer more than learning an item is “Out of Stock”.

  It just takes a second to say "No Have" and you just lost a customer and the revenue.   Consumer surveys consistently identify “we-don’t-have” or “out-of-stock" as the issue that irritates customers most about shopping. Out of stock...
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